Search Engine Optimization (SEO) from the Ground Up

SEO is a hot ticket today. Being a passionate advocate about the necessity of good professional SEO institutions and practices, I could spend hours talking and writing about it. However, there are a few key concepts you have to understand.

The best SEO begins at the root level. The easiest and cheapest way to optimize your website, is to begin SEO during the initial stages of development. Layout, code structure, CSS classes can all be manipulated to get you the best ROI for your website. After all, SEO is critical to being found by search engines and their users. More traffic means more opportunities.

Unfortunately, may of our contacts and clients want to get there site up first and then add on SEO. For the record, let me be clear. There is an enormous difference between creating a SEO Friendly Website and an Optimized Website.

We can do both. In fact, we offer several SEO options.

Basic SEO

Keyword research (limit 5 words)
Creation and Addition of Meta tags on the homepage
Site submission to Google, Yahoo and MSN.

Intermediate SEO

Everything in Basic PLUS
Keyword research (limit 10 words)
Site submission to over 200 search engines including Google, Yahoo and MSN.
Sire submission to local search engines.
Creation of a Google Site Map, Yahoo Site Map, and other search engine related files

Advanced SEO

Everything in Basic PLUS Everything in Intermediate PLUS
Keyword research (limit 20 words)
Create a link exchange campaign for client
Request link exchange with 250 industry related web sites
Addition of an outgoing link to/from our partner web sites

Expert SEO

Everything in Basic PLUS Everything in Intermediate PLUS Everything in Advanced PLUS
Keyword research (limit 50 words)
Reevaluate your site’s code and institute code changes to promote better indexing.
Create a link exchange campaign for client
Request link exchange with at least 500 industry related web sites
Addition of an outgoing link to/from our partner web sites
Creation of up to 10 additional web pages / landing pages for search engine    optimization

Extreme SEO

Everything in Basic PLUS Everything in Intermediate PLUS Everything in Advanced PLUS Everything in Expert PLUS

This is an 8 to 9 month long plan geared towards getting you maximum results. All Expert SEO services occur in months 1 and 2. PLUS , we create and manage a blog and for six months providing high value content to attract both search engines and readers. We also create and implement an affiliate program.

In the 8th month, we continue building on the credibility of your blog; by promoting you as a SME (subject matter expert). By finding high-ranking industry related sites to purchase text links from, we pay and/or manage both organic and inorganic results.

If you'd like us to continue to add additional links to your site after your initial search engine optimization package is complete, we offer three programs:

100 links = $299 per month

300 links = $599 per month

500 links = $750 per month

Of course, like anything else the success you get is based on what you are willing to put into it.  While the Basic and Intermediate Plans will make your site SEO Friendly and are certainly worth doing, you can’t expect premium returns unless you’re in a highly targeted non-competitive niche.

The Advanced Plan offers some excellent opportunities for link exchanges, which can help both your SEO and your Page Rank. However, I recommend you consider the Expert and Extreme Plans.  Sure, they cost more but as the old adage states “you get what you pay for” and with both these plans you are getting A LOT of opportunity.

Customized highly targeted content that is coded beautifully is simply the surest way to shoot up in SERPs (Search Engine Return Pages).  Our expert team will research your industry and create highly targeted content appealing to both human readers and website crawlers. This content provides an opportunity for excellent indexing as well as adding value to your customers.

Our link exchange and affiliate programs offer you an opportunity to be noticed by your industry leaders and decision makers. Finally, these two are the only plans that really go into the core of your site, the code. Some subtle (and sometimes not so subtle) changes usually have to occur for maximum benefits.

In conclusion, if you’re considering a business website and want to be successful then SEO needs to be considered from the ground up.